David Brooks, The Romantic Advantage. New York Times, May 31, 2013 (columnist)
("In the race to be the world’s dominant economy, Americans have at least one clear advantage over the Chinese. We’re much better at branding")
Note:
(a) Ralph Lifshitz
(i) Lifshitz http://en.wikipedia.org/wiki/Lifshitz
(Lifshitz (or Lifschitz) is a surname, which may be derived from the Polish city of Głubczyce (German: Leobschütz))
(ii) Ralph Lauren http://en.wikipedia.org/wiki/Ralph_Lauren
(born Ralph Lifshitz [in] 1939 in New York City; section 1 Early life and education)
(b) "Think of the young Stephen Gordon pining for the graciousness of the Adirondack lodges and creating Restoration Hardware."
(c) "The person who probably has had the most influence on the feel of contemporary American capitalism, for example, is the aptly named Stewart Brand. He was the hippie, you will recall, who created the Whole Earth Catalog. * * * Brand himself created the term personal computer [a]s early as 1972"