The Origin of 'Hispanic' Label in US

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Economist, Mar 24, 2015 has a cover story about Hispanics: "Firing up America; A special report on America's Latinos."

The special report is "America's Hispanics; From minor to major."

There is no need to read the entire issue, except a sidebar in the special report:

A Suitable Box to Tick; The origin of the 'Hispanic' label
www.economist.com/news/special-r ... l-suitable-box-tick
("Hispanic-Americans are not universally keen on the label either. When asked how they usually describe themselves, they tend to cite their country of origin or call themselves American. Only one in four prefers a pan-ethnic tag such as Hispanic or Latino. Today those two terms are used almost interchangeably, as they will be in this report")

Note:
(a) The Spanish surname Flores: "from the plural of [Spanish noun feminine] flor flower"
(b) Grace Flores-Hughes has "a yappy poodle named Zorro."
(i)
(A) yappy (adj): "informal (Of a dog) inclined to bark in a sharp, shrill way"
www.oxforddictionaries.com/us/definition/american_english/yappy
(B) yappy (adj): "informal  a yappy dog yaps a lot"
www.macmillandictionary.com/us/dictionary/american/yappy
(ii) yap (vi; imitative): "to bark snappishly: yelp"
www.merriam-webster.com/dictionary/yap