Bloomberg BusinessWeek, Apr 20, 2015 (II)

choi

(2) Craig Giammona, Chew on This: Selling Gum Is Getting Sticker.
www.bloomberg.com/news/articles/ ... t-don-t-call-it-gum

"US sales have fallen 15 percent to $3.5 billion since 2009 * * * There’s one bright spot: China, where gum sales almost doubled to $3 billion from 2009 to 2014 and are projected to grow an average of 6 percent through 2018, according to Euromonitor.

Note:
(a) In print but not online is a graphic showing chewing gum consumption of the two nations, since 2000.

(b) “Will Papa * * * Hershey Co’s research chief"
(i) gum industry
en.wikipedia.org/wiki/Gum_industry
(section 1 History--1916: The Hershey Company enters the chewing gum business; 1993: Cadbury (UK) buys its first chewing gum business with the acquisition of Stani (Argentina), 2003: Cadbury (UK) buys the global gum business of the Adams gum division from Pfizer for $4.2 billion)
(ii) Charles Miller, The Chewing Gum War. BBC, May 24, 2007
news.bbc.co.uk/2/hi/business/6683389.stm

three consecutive paragraphs:

“Five years ago, Cadbury bought into gum with its purchase of Adams, an American gum company, which, like Wrigley, has its roots in the 19th Century.

“Adams products, such as Trident, Dentyne and Certs, were big sellers in the US and elsewhere, but were not sold in Britain.

“The attraction of Adams for Cadbury was that gum sales are growing at three times the rate of chocolate, a Cadbury staple.

(ii) For Adams, see
(A) American Chicle Co. The Encyclopedia of Cleveland History, May 25, 2003.
ech.case.edu/cgi/article.pl?id=ACC1
(V) The History of Chewing Gum. Beemans Chewing Gum, undated
beemansgum.org/history/chewing-gum/
("In order to compete with Wrigley’s, the American Chicle company was formed in 1899, and it was a consolidation of Adams Gum, Yucatan, Kiss Me Gum [Co], and Beeman’s Gum. That same year a dentist named Franklin V Caning produced Dentyne gum, and Chiclets was also formally introduced")
* Beemans Chewing Gum was originally Beeman's Chewing Gum.
* "American Chicle [Co] was acquired by the pharmaceutical company Warner-Lambert [Pharmaceutical Co] in 1962 [the latter renamed American Chicle as Adams in 1997]; Warner-Lambert was acquired by Pfizer in 2000."  Wikipedia
(C) Black Jack (gum)
en.wikipedia.org/wiki/Black_Jack_%28gum%29

(c) “In the late 1800s, William Wrigley Jr gave away sticks of gum to help sell soap and other household products, according to Jennifer Mathews, a Trinity University professor who wrote a history of gum. Eventually, he realized the gum was more popular and introduced Juicy Fruit and Spearmint in 1893. * * * In the late 1970s, Adams, a candy company founded in the 19th century, debuted Freshen Up. It delivered a burst of liquid flavor and inspired a ribald nickname. Wrigley introduced its first bubble gum, Hubba Bubba, in 1979."
(i) Wrigley Company
en.wikipedia.org/wiki/Wrigley_Company
(In 2008 Mars, Inc acquire Wrigley for $23b; founded in Chicago and still based there since the 2008 sale)

Quote: “The company was founded on April 1, 1891, originally selling products such as soap and baking powder. In 1892, William Wrigley, Jr, the company's founder, began packaging chewing gum with each can of baking powder. The chewing gum eventually became more popular than the baking powder and Wrigley's reoriented the company to produce the gum.

(ii) Hubba Bubba
en.wikipedia.org/wiki/Hubba_Bubba
("The bubble gum got its name by the phrase "Hubba Hubba" ['first recorded 1944;' of unknown origin] that military personnel in World War II used to express approval")
(iii) bubble gum
en.wikipedia.org/wiki/Bubble_gum
(section 1 History: 1928)